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Tuesday | 13.04.2021

New Sales Director at watttron

Ton Knipscheer has joined watttron as of early April as international Sales Director. The 61-year-old packaging expert is Dutch and was previously amongst others active for the Weidenhammer Packaging Group.

The new Sales Director brings a long-standing experience in senior positions in various European packaging companies.
After a start in advertising and marketing, he took the sales responsibility for the Dutch site of the Weidenhammer Packaging Group. In 2008 he took a new role as Key Account Director for the Pringles business in Mechelen, Belgium, which was also part of the Weidenhammer Packaging Group.
On top of that, he spent nearly 2 years as interim Customer Service Director at Weidenhammer Bradford, UK.
From 1987 to 2018 together with his brother he owned a family co-packing company Interpak.
Since 2016 he has operated as an independent packaging consultant for several international companies.

“The appointment of Ton Knipscheer is a very important support for our next big step forward”, Marcus Stein, CEO of watttron GmbH is pleased to say. “With our innovative platform technology, we want to help global customers in the future. We build on the many years of expertise of Ton in the packaging world, and his extensive network and long-term partnerships with well-known brand owners, as well as mid-size co-packers.” “Spending many years in various countries has enriched my international scope”, says Ton. “I appreciate the cultural differences as a great opportunity.”

The German Saxon technology start-up watttron develops and produces innovative heating systems, which are used in industrial processes where temperatures with pinpoint accuracy are needed.

This patented heating technology enables, amongst others the optimization of material- and energy consumption of packaging formats. The digital sealing systems allow for very precise temperature control, also with larger sealing surfaces, which makes it easier to work with recyclable, biobased, or recycled materials.

from left to right Marcus Stein and Ton Knipscheer at the seal test device